While some are still trying to come to terms with just how Flappy Bird got to the top of the App Store charts, another game has come along that will make you wonder just what the hell is going on.
Right now, the #2 paid app (#1 paid game) on Appleās App Store is a game called Red Bouncing Ball Spikes.
It is, for want of a more eloquent term, a piece of shit.
Built using a $10 template available from Game Salad, a service for people who want some help making mobile games, itās poorly-rendered, breaks on some phones and lacks Game Center support. It lies about its length, promising āover 100 different long levelsā, while actually delivering around 30. Its first update had to add a menu button, because the original release forgot to
When Flappy Bird first came out of nowhere, it was accused of having used bots to inflate its download count, propelling it up the charts (and thus in front of more eyeballs, making more money).
The fact so many are enjoying Flappy Bird ā and that despite its creative borrowings, itās at least relatively polished ā has relegated that theory to the background, as has the fact itās a free game.
https://lastchance.cc/flappy-bird-is-making-50-000-a-day-off-ripped-art-1517498140%3C/a%3E%3C/p%3E
But Red Bouncing Ball Spikes is a $0.99 download.
So just who is downloading this crap, and where is the money coming from? The developer ā listed as Louis Leidenfrost ā has no other presence on the App Store. This game has had no marketing. Itās not on Game Center. āLouisā has no contact info listed, and his support section redirects to the fake URL twiiterr.co.
UPDATE: Gamasutra points to some sleuthing that suggests that āLouisā may actually be Mateen Pekan, a figure accused of being quite the scammer
User reviews are just as fishy. While it has an overall rating of three stars, thatās mostly split between 1-star reviews warning people away and suspicious five-star ratings.
Red Bouncing Ball Spikeās App Store webpage, for example, only shows three full reviews from people like āilovethisapp193903ā, who proclaim:
This game is the best game of 2014 in my opinion, it brings simplicity to a good place. It is very fun, engaging, and I canāt stop playing. please make more apps! Fantastic job! 5 stars! I recommend this to all people. Best 99 cents Iāve ever spent.
It may not sound like a big deal, but for people making mobile games for a living, it is. The App Store is the only visibility these games get. Itās Gamestop, Amazon, eBay and Walmart rolled into one. Games at the top of the charts enjoy a snowball effect; theyāre the games people see when they visit the store, so theyāre ones that are downloaded the most.
Iām not sure what weāre looking at here. It could be fraud. It could be performance art. It could be trolling. It could be all three at once. Whichever it is, itās starting to look possible that people have found a real, effective way to game Appleās (and Googleās) App Store charts for financial gain, something both companies are going to need to take a look at.