The bizarro world of epic popcorn buckets didnât begin with Dune: Part Twoâs wonderful worm monstrosity, but it certainly propelled the concept into the mainstream. It even merited one of SNLâs best sketches of the year. And if anything, itâs caused every other studio and movie theater chain to raise their game in this most peculiar phenomenon. Now, following Deadpool & Wolverineâs appropriately immature entry, Beetlejuice Beetlejuice has entered the fray.
Duneâs bucket was so impactful for two reasons. Firstly, it was one of the fictionâs amazing sandworms, and secondly, because everyone apparently wanted to fuck it. Now, Beetlejuice Beetlejuice and Regal Movies are thankfully avoiding the latter (well, you do you), but no one can take away its right to market its very own iconic sandworm.
In Tim Burtonâs original 1988 Beetlejuice, sandworms existed inâwellâSandwormland, a desert below the Neitherworld. Itâs good to know theyâll be making a reappearance in the 2024 sequel, perfectly titled Beetlejuice Beetlejuice, when it releases September 6.
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While itâs arguable that things arenât all going brilliantly in the U.S. just now, from an outsiderâs perspective, let me tell you that your popcorn buckets make up for a lot. Over in the UK, we have flimsy, generic cardboard containers that cost ÂŁ35,000 for a thimble-size, and weâre lucky for it. (However, we do win a bit, because unlike the weird, flavorless buttery nonsense you accept, we have sweetened or salted options, best mixed together.) What Iâd give to be able to pick up some glorious tat like this.
And while Regal couldnât match AMC for its puerile Deadpool & Wolverine bucket, it instead took to Instagram for a whole other version of childish, with a baby Deadpool sat sulking in a cinema seat.