CEO Bobby Kotick has revealed that Activision is spending $500 million to try and make Destiny a hit. Thatâs half a billion dollars, which is very likely more money than has ever been spent on a video game before. Dang.
Kotickâs remarksâwhich came in an interview with Reutersâare a big deal, given how tight-lipped big video game companies are about financial matters. Anyone following the timeline of Bungieâs in-development game already knows that the expectations and ambitions for Destiny are huge. Among other things, thereâs a ten-year publishing agreement and contract details that reveal just how much control Activision wants over the shared-world shooter. But, up until now, putting an estimate on the amount of money going into the game has been difficult.
https://lastchance.cc/how-much-does-it-cost-to-make-a-big-video-game-1501413649%3C/a%3E%3C/p%3E
To put some perspective on this, the money being spent on Destiny is more than twice the amount EA reportedly spent on Star Wars: The Old Republic and a little less than double the $265,000,000 Rockstar paid to get GTA V made. The Reuters article cites analysts saying that Destiny will have to sell 15-16 million copies at $60 to break even. So, the final game has to make a very, very good first impression.
