Instacart commercial with brand mascots
Sure, Instacart gathered the mascots of some of the most popular consumer brands in the world to entice people watching the Super Bowl to get their groceries from them. What they unintentionally did was show us what a cross between Toy Story and Night at the Museum could look like. The same excitement you get from seeing how characters from disparate video game franchises might interact in a Super Smash Bros.-style duel can be achieved by seeing what happens when the Kool-Aid Man bursts through a wall and messes up a floor that Mr. Clean spent all day polishing. But, honestly, I just want to see people’s reactions when their groceries go on strike and move away.
