In an interview with The Guardian, Infinity Ward executive producer explains the core of the Call of Duty franchise:
âI want every team to be making its own creative statement. Call of Duty has a creative statement. For single player itâs that cinematic, movie-like experience thatâs immersive and pinned on storytelling. It has those big moments, those summer blockbuster type trailers: the Call of Duty feel. Multiplayer has that fast, frantic addictive gameplay and thatâs something we wouldnât want to give up. Itâs what we do well. I want other studios to be doing something else, something new and fresh and cool that nobodyâs seen before, so I can play that while continuing to enjoy Call of Duty.â
