MTO USAās PSP puzzler Kurulin Fusion combines āfuturistic graphicsā with a musical score directed by Final Fantasy composer Nobuo Uematsu, and itās available later today on the PlayStation Network. MTO USAās marketing pitch? āHave fun. Donāt eat.ā
Being a big Nobuo Uematsu fan myself, MTO USA doesnāt really have to market a $4.99 downloadable PSP puzzle game featuring his work in my direction. Were I not a fan, however, MTO USA marketing guy Scott Pelland would have had me at āham sandwich.ā Pelland hypes up Kurulin Fusion in a post on the official PlayStation blog.
Did I mention that the game is now available for a mere $4.99? Letās put that into perspective. Thatās less than the cost of a ham sandwich here in Seattle. So, the question really is this; would you rather play an engaging game with world-class, imaginative music and endless replay valueā¦or have a sandwich?
I vote GAME, and Iāve been a huge freaking sandwich fan for years ā but Iād rather have fun than be fat.
So thatās our marketing message: Have fun. Donāt eat.
He makes a good point.
Iād discuss the gameās mechanics, itās earlier incarnation filled with cute doggies, and the Johann Sebastian Bach connection, but Pelland does it all so much better. Read all about Kurulin Fusion at the link below.
Kurulin Fusion for PSP Available Today on PSN [PlayStation Blog]