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Microsoft: Peddling Add-Ons Works For Us

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Sony recently called out Microsoft and Nintendo for having consoles that require add-ons in order to offer the total package. Now Xbox 360 group PR manager David Dennis responds, and fires right back.

https://lastchance.cc/ces-09-microsoft-responds-to-sonys-console-add-on-ped-5128008%3C/a%3E%3C/p%3E

Speaking to Edge, Dennis offered his response to Sony’s add-on peddling claims, much like Xbox 360 group product manager Andrew Greenberg did during CES, only a bit more pointedly now that NPD numbers have been released.

https://lastchance.cc/microsoft-responds-to-december-npd-sales-seems-pleased-5132626%3C/a%3E%3C/p%3E%3Cdiv class="not-prose my-8 -mx-4 xs:mx-auto">

“Our strategy from the beginning was to have multiple SKUs with a very flexible offering so the customer can choose the experience that they want. If you don’t need a hard drive, you’re not forced to have one. If you don’t need Wi-Fi, you’re not forced to pay for one.”

Well that certainly makes a fair amount of sense, didn’t it? But adressing the issue just wasn’t enough. Dennis went on to fire a shot back across Sony’s bow.

“The strategy of having a console that is $200 more expensive that has features that people don’t potentially need or want but have to pay for—looking at [Sony’s] sales numbers—I’d say it’s probably not the winning strategy at this point, especially given the current economic situation.”

It’s beginning to look a lot like a brewing forum flame war, but I won’t call it until they start including LOLcat pictures in their press alerts.

Microsoft Stands By Add-On Strategy [Edge]

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