Terrifying statistic incoming. According to research performed by the NPD Group, 14% of American homes have an online game subscription. Not 14% of homes connected to the internet. 14% of homes.
That figure covers any and all games requiring a subscription, so donāt go laying all the blame at World of Warcraftās feet. Spare a little for EVE, Age of Conan and LOTRO as well.
āDespite concerns that the recession would cause consumers to reduce spending on entertainment subscription services, most forms of subscription entertainment are doing just fine,ā NPDās Russ Crupnick said in a press release. āConsumers are clearly looking to the value offered by entertainment subscriptions and like what they get for their money.ā