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Nintendo Reminds Us DSi XL Makes Games XL

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After a slow pitch to the old people, Nintendo has launched a new DSi LL (XL in the West) ad campaign in Japan. This oneā€™s for the gamers.

https://lastchance.cc/the-nintendo-dsi-ll-in-pleasant-four-player-action-5402644%3C/a%3E%3C/p%3E

The voice-over says, ā€œBecause the screen is big, Dragon Quest is big. Final Fantasy is big. Mario is big. Love Plus is big. Zelda is big.ā€ And the ad also points out that the big DSi comes with a big touch pen and pre-installed software.

The interesting thing about this ad isnā€™t that itā€™s a DSi XL commercial (the advert itself is dull and not clever like this French poster), but that Konamiā€™s Love Plus romance simulator continues to worm its way into the mainstream Japanese zeitgeist.

https://lastchance.cc/the-simple-math-of-the-nintendo-dsi-xl-as-explained-to-5477778%3C/a%3E%3C/p%3E

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