San Franciscoās 4th Street is covered in Gabe Newell. The Game Developerās Conference is in full swing, and the iconic Valve bossās mug is splashed on poles, garbage bins, and newspaper stands.
Itās like gamingās own version of the Obey sticker campaign, but Gabeās either saying Half-Life 3 or Steam console. I canāt tell which.
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