The same week EA pulls links to weapon and gear manufacturers from its Medal of Honor: Warfighter website, the arms crafters (ArmsCrafters ā ready in about an hour) of Borderlands 2 get not one but three separate full-blown video ads. Some days it just doesnāt pay to be real.
The Vladof ad is all lines and marching, maroons and parchment. You knowā¦ Russian. A little heavy-handed, to be sure, but then thatās the way of the stereotypical Soviet. And really weāre all to blame for maintaining that one ā whenever I see my friend Vlad from GameStop I secretly want to hear him say āI will break youā with that awesome accent.
Say it, Vlad!
Finally weāve got the Maliwan, high tech weapons for a low tech world. They are the Apple of Borderlands 2. I bet each weapon comes in a startlingly clean and crisp white box, the Maliwan inlaid in shimmering silver. And should my Maliwan weapon jam I picture a holographic insufferable prick in a polo shirt to show up to tell me what I was doing wrong.
Borderlands 2 hits store shelves and the digital realm September 18.
