Netflix, the streaming service responsible for episodic masterworks like Selling Sunset and Too Hot To Handle, is looking to hire veteran gaming industry execs, according to a new report in The Information
Citing âpeople familiar with the situation,â The Informationâs report says that, over the past few weeks, Netflix approached various executives with industry experience. The companyâs long-term plans for an incursion into gaming arenât set in stone, though the report notes that any Netflix-developed games reportedly wonât feature ads.
This wouldnât be Netflixâs first foray into video games. Last year, the company released a tactics game based on Dark Tactics. (It was bad.) In 2019, it released a game based on Stranger Things for consoles and PC. (It wasnât great.) That followed a 2017 mobile game also based on Stranger Things. (It was fine.) And itâs a two-way street. Netflix has produced anime adaptations of gaming franchises, including Dota and Castlevania. (Both are terrific.)
Netflix also hired former Activision Blizzard CFO Spencer Neumann in 2018, which resulted ina lawsuit filed by the gaming company late last year.
âOur members value the variety and quality of our content,â said a Netflix spokesperson. âSo weâre excited to do more with interactive entertainment.â
It is not clear what Netflixâs plans are for this as-of-yet unhired executive. As one insider told The Information, âStrategy TBD.â
So⊠that means the door isnât closed on a role-playing game about becoming a fashion marketing genius in Paris while also juggling various high-drama romances? Right? Hello? Anyone?
Update: 12:20 p.m. ET: Added comment from Netflix.