A globe of fire temporarily replaced a portion of the blackness on the horizon. The fire shimmered close to where my eyes landed, and then peeled back farther away. My fingertips were freezing. I coughed. The cough brought the pain in my jaw to life.
I removed my bandanna and retied it, trying to wedge more of my hair beneath it, to press it more tightly to my ears. My ears were so cold I could hear the blood inside my head. My left leg was just fine â itâd be able to support all of my body weight and drag my right leg for at least another ten minutes.
The globe of fire continued to appear and disappear. It wasnât getting any closer. I shuddered. My teeth chattered. All was silent. I beat my right thigh with the heel of my fist, trying to bring back some circulation. I looked down at my sideways foot. When I looked back up and forward again, I had to stop short so quickly I almost threw my back out. That would have been all I needed.
Before my eyes and at just below chin height was a wire of a thick enough gauge to give a chainsaw a hard time. I almost walked right into that. I probably would have thrown up. I gripped it with one gloved hand, stepped under, and continued moving toward the globe of cycling flame on the horizon.
I looked back over my shoulder just once. I could no longer see the torches at the gate of the camp I had left. I looked to the left â standing above everything, a flame-illuminated wooden colossus.
I looked back in the direction of the globe of fire. It was missing. I waited. I waited. I walked in what I thought was the direction I had been walking. A curtain of white dust became sentient just then, whipping around in ugly circles. I struggled to suppress a cough. It didnât work. The pre-cough vacuum sucked roughly a pound of the acidic dust into my lungs. I coughed, and coughed. I tasted blood in my mouth. Oh, god â I was going to die. I almost spit the blood up onto the dry lakebed, then I considered the act an ill omen, and disrespectful, at that. Then I thought about how silly it all was. A dry lakebed, for godâs sake! Why would people build a city out here, in a place water was afraid of?
I looked back up to the horizon. The globe of fire glinted, and then disappeared. I was on the right track. I dragged my foot a little further in that direction. Then I almost tripped. I caught myself. I reached up to the top of my head. I turned on the headlamp. I changed its color from red to white. I studied the object Iâd almost run into: it was a human male, on his knees, petrified â no, turned into metal. His hand was raised over his eyes. He had been facing the globe. The skin had been melted from his muscles prior to his metamorphosis into metal. I walked around to his front. His teeth were bared in agony. I looked back over my shoulder at the glinting globe of fire maybe a mile away. I scraped my thumbnail against the dried bloodstain beneath my front right jacket pocket. It offered no feeling of friction. It was part of the fabric, now.
A dune buggy glided by. Six humans with genders, wearing near-black goggles, thick knit caps, and layers of sweaters stared at me in silence as I illuminated the forgotten, hard corpse. One of them jumped off and headed toward me with a battleax in hand. It was a girl: she walked like a girl. She flicked on her headlamp. She approached. She stood beside me and looked down at the metal corpse.
âCool,â she said, killing my moment.
She looked at me.
âWow, I love your jacket.â
âThanks.â
âWere you in Iraq or Afghanistan or what?â
âI bought this at Goodwill last week. It was five dollars.â
I looked at her. The unwritten rules of the desert dictated I had to compliment her as soon as possible:
âI love your axe.â
âI got it at the Halloween section at Walmart.â
I immediately knew which Walmart she was talking about: she was talking about The Walmart At The End of the World.
âOh. When I got to that Walmart, there wasnât a Halloween section left.â
âYeah, I know, right?â
âI wanted to buy one of those grim reaper sickles. You know?â
âThat would have been bad-ass.â
âTell me about it.â
Silence. A bus with a plywood pirate ship on top rocked by, teeming with drunkards.
âSo, what were you thinking about, standing here and staring at this thing?â
I looked right at her. The eyes beneath her cheap swim goggles were squinting.
âOh. Sorry.â I pressed a button to dim my headlamp. I angled it down, right down at her neck.
I was quiet for a second.
âI was thinking about . . . art,â I said.
âOh, cool. Are you an artist?â
âWhat? I donât know. Are you?â
âI â maybe. So, what kind of art were you thinking about?â
Actually, Iâd been thinking about Shadow of the Colossus, Ico, and Out of this World â specifically of their use of visual landmarks and serene audio. For a minute there, Iâd been feeling like I was lost in a videogame.
999 Rupees
Three hours before this, Iâd been sitting back in an armchair inside a purple-lit disused city bus as it cruised over the dry lakebed blaring a techno remix of the imperial march from âThe Empire Strikes Backâ from roof-mounted speakers. This was a place where you just do not stop having a headache. My drummer stood with his hands gripping a horizontal bar overhead, staring out at the lights on the wasteland horizon. Next to me sat a genuine billionaire. Weâd been having a conversation for going on thirty-six hours. The conversation was about anything, and it was about everything. I was trying to sell him something enormous. âSo,â I said. âItâs often said that learning is fun. Why canât fun be learning?â
Two hours before that, just after sunset became sundown, and just as sundown became âthe middle of the nightâ, the billionaire, my drummer, and I were sitting at a round table in the middle of the wasteland. A waiter with a thick Italian accent placed a plate of fettuccini atop the checkered tablecloth. We were talking about The Legend of Zelda: A Link to the Past. I mentioned the part where you see a locked door and four unlit torches. Youâve just received a lantern that lets you light torches. Part of your brain knows with the conviction of a zealot that if you light those torches, that door will open. âWhat impulses does that awaken? Weird ones. Super-weird ones. You could grow up a serial killer with deeply reinforced impulses like that. Or you could grow up to be the President of the United States. It goes either way, really. Then you have the thing where the player is constantly chopping down the grass.â
âWhy is the player constantly chopping down the grass?â
âBecause there might be money inside!â
âSo you learn to just chop down grass every time you see it.â
âYeah. Itâs not healthy.â
âIt sounds not healthy.â
âI always use the word âkleptomaniaâ when I talk about this stuff. I know itâs not the right word.â
âIt works, anyway.â
âYou have to really think about what the kleptomaniac wants. Usually he doesnât want anything particular. Youâre just taking things because theyâre there, and because thereâs a tiny little skilled exercise involved in taking them.
âAnd the thing is, in Zelda: A Link to the Past, you donât even use the money for anything. Well, sometimes you do. You buy magic potions or whatever. Though ideally, youâll never be using them, because if you get low on health, you can just find a pot. You smash the pot: maybe it has a heart inside. You leave the room, you come back, you smash the pot again. You keep doing this until your health is full.â
âSo why do you pick up money?â
âItâs because you can carry a maximum of 999 rupees â the gameâs currency. When I was a kid, I wanted to have 999 rupees in my possession at all times, or it didnât feel like I was really playing. Like, if I didnât have 999 rupees when I accomplished something, the accomplishment meant nothing.â
âThatâs interesting.â
âWhatâs even more interesting is that the last time I had a blood test, they told me that not only did I not have chlamydia â I had never had chlamydia.â
The billionaire snapped his fingers. âThe challenge is turning these little impulses into games into some sort of program that enforces and induces self-motivation toward actual life-applicable skills.â
âYes.â
âAnd thatâs the thing weâve been talking about.â
âThatâs everything weâve been talking about.
âPeople like to see numbers go up. Kids like to have their height marked in pencil against a door-frame. Now weâve got kids watching their Facebook or Myspace friend numbers or Twitter followers climb. Sooner or later weâre going to have these intelligent Facebook applications that, like, present you a pop quiz so you can prove whether youâve seen a movie or not, so you can tell the world exactly how many movies youâve seen or books youâve read. Everything is going to be a number.â
Two hours later, we were hungry again, and waiting outside a teepee surrounded by tiki torches. We were talking about Facebook browser games and other useful, highly monetizable applications. âIâd love to make something that is to Farmville what Facebook was to MySpace,â I said, throwing it out there. âIt wouldnât be too hard.â
âFarmville, huh . . .â the billionaire said. He knew Farmville
The line moved forward. We were ushered into the teepee and seated in bean bag chairs in a room full of balloons. A topless woman squealing like on helium slapped a man with green skin on the back, hard. A man offered me a mysterious crystalline food-like-thing. âWhat is this? Is this meat?â
âIt is the meat of the homunculus,â the man said. He was Australian. âYou know, one of those little baby-like mythical creature-persons.â I was so sleepless and shaky that I bit right into it. It tasted exactly like papaya replicated right down to the very last molecule. I looked at this guy and thought about how I could probably use his goatee as a toothbrush in a pinch. We had to go up to the bar to order our grilled cheese sandwiches. The chef was beet-red, silver-haired, and ecstatic. âIâve been making grilled-cheese sandwiches out here in the desert since 1991,â the man said. The lazy waiter came by and asked us if it wasnât the best grilled cheese sandwich Iâd ever had. âIâm in no state to throw around superlatives,â I told him. âIâve been starving, out here.â My tooth ached, a slow pain. âIâm so hungry I canât remember a gosh darn thing. Iâm so hungry this effectively is the best grilled cheese sandwich Iâve ever had.â
Minutes later, the inside of my head turned upside-down; the sandwich hit my stomach and began, slowly, to turn into coffee. I spoke, slowly stabbing a fiber-optic cactus into my right eye and retracting it, repeatedly.
âIâm talking to a billionaire over here.â
âIâm always talking about how these role-playing games like Oblivion and Fallout are, for better of for worse, âNot quite the Holodeck on âStar Trek: The Next Generation.ââ Letâs say you did make the Holodeck. You canât just make these boundless worlds. You donât need conflict, though you might as well introduce rules. Say the module starts with you in Ancient Greece. Youâre in downtown Athens.â
My drummer scoffed. âAncient Athens didnât have a âdowntownâ,â he said.
I shot him a look. It was my âIâm talking to a billionaire over hereâ look. Iâd never had the opportunity to use it before just then.
I went on: âYouâre in downtown Athens. Itâs maybe three hours before the execution of Socrates. Youâre a little kid. You walk around. You talk to people. They tell you what they think. You learn what a whole bunch of people think. Eventually, everyone gathers round to watch Socrates drink the hemlock. You start up a debate: should we really kill this guy? Itâs impossible to win.
âNext thing you know, youâre a man in a cloak, carrying a cane in the busy marketplace of a town in Kentucky in, oh, letâs say 1894. You talk to all the people. They tell you their concerns, their worries. They tell you what makes them happy. They tell you what makes them sad.
âYou have two hours before you â a mayoral candidate â are expected to give a speech. You give the speech. The game tells you how you did.
âThen, just like that â youâre a homeless man on the streets of San Francisco. No one wants to make eye contact with you. You see a dude wearing a brand-new pair of Jordans, and you run up to him, and you say, âHey, man, those shoes are awesome.â He says, âThanks.â You say, âYou got any change?â Maybe he gives you some.â
Later, we were leaning against a camouflage humvee with missiles strapped all over it. A Russian man served the billionaire a can of beer. I sipped a two-liter bottle of diet coke while a woman breathed fire in front of a bar in a tent shaped like a female breast, with a little nipple on top. The wind whipped by. It was getting colder by the nanosecond.
âAnd this has to be a game,â the billionaire said. Until that instant, the thread of the conversation might as well have been lost in the middle of the desert.
âIt doesnât have to be. It can just be a . . . game-like thing. A series of loosely, conscientiously-connected worlds.â
âAha.â
âThe worlds alone arenât worth anything,â I said, in a rush to explain. âAnyone can make the worlds. Itâs about the arrangement of the scenarios. Itâs about the stories. And more important than that, itâs . . . the design process. Itâs the actual mechanical process of playing the game. We have that process, more or less.â
âTell me,â the billionaire said, shifting his red laser-tinted goggles up off his eyes with a leather-gloved hand. âWhat would you do if you had a literally endless supply of money?â
âIs this a game design challenge?â I asked, a little cheeky.
The Billionaire smirked. âYeah, you can think of it as that.â
âI can tell youâre not after the usual Miss America answers â feed the hungry, clothe the cold, all that. I can also tell that youâre genuinely curious about whether or not some super-clever answer exists above âlisten to peopleâs pitches and creatively investâ.â
âYes.â
âWell, I donât have a hugely clever answer on the top of my head right now.â
Minutes later, as the two of us hang onto poles jutting out of the back of a flat-bed truck bound for a towering neon obelisk on the outer corner of the city, Iâve written up a game in my head. Itâs a browser game. Itâs terrifying. Itâs like Zork crossed with BBC.com. What you do in the game is play the part of a reclusive multi-googlaire. You live in a hotel room, letâs say. You never see the hotel room. All you see is the computer screen â your computer screen. You get emails â no, hey, letâs just say theyâre Facebook messages. You get Facebook messages, maybe with embedded Youtube videos, from people wanting your money.
I can tell you what â even in Japan, land of the most courteous, disrespect-fearing people Iâve ever met, I must have overheard this conversation in Starbucks at least three times a year:
âYou know, Bill Gates has, like, a trillion dollars. I bet if you just, like, asked him for just a million, heâd give it to you just like that.â [Snaps fingers.] âTo a guy with a trillion dollars, a million dollars is, like . . .â [Does math in head.] âWell, uhh, a trillion is a million million. So to a guy with a trillion dollars, a million dollars is like . . . one dollar to a person with a million dollars. To a guy with a trillion dollars, a million dollars is like . . . ten cents to a person with a hundred thousand dollars! Or, like, one cent to a person with ten thousand dollars! You have ten thousand dollars, right? Would you loan me one penny, right now, if I asked? Of course you would!â
In short: If you had an infinite supply of money, everyone on earth would be a beggar compared to you. As an economic (magical) anomaly, you could destroy the world with a few ham-fisted phone calls.
âSo youâd watch these Youtube videos â maybe generated by users, or maybe by the staff making the game. Or youâd read these business proposals, or research abstracts. And youâd decide whether you wanted to give them money or not. All youâd be able to do in this game is read your email and then read Internet news websites. Letâs assume this hojillionaire has no hobbies or social life. Heâs just locked in a presumably dark room.â
In a while, we were sitting on top of a ten-foot-high picnic table, next to a girl wearing a Scooby Doo Halloween costume. In the distance, a line of flamethrowers periodically tore the sky behind topless dancers on a stage. I had to shout.
âYouâd choose whether these people got money or not, and youâd choose how much they got. Letâs say the choices are all fairly difficult â youâve got an organization, a huge staff of human spam filters, to make sure youâre only getting the propositions youâre presumed to be interested in.
âYou make a choice, you mail the secretary or whoever, you tell her âYes, give this guy [X] dollars.â You can really rack it up. You can give anyone as much money as you want. And then, the next day, you can read the news, and maybe something you funded is mentioned in there. âScientists finally find the cure for AIDS,â for example. Maybe youâve funded a terrorist. I donât know. Itâd be the easiest thing in the world to just . . . end world hunger and build schools everywhere. Then youâd run into energy problems, or whatever. Peopleâd still be dying of diseases. Maybe you could go to space and seek out new planets, whatever. This wouldnât be science-fiction, though. Itâd be the real world. Money isnât everything. You canât just outright buy the cure for AIDS. You can just fund research into it. You canât just buy a reusable rocket ship. You can, however, fund the research. You donât just buy a world. You build it. Then you watch it change, through an Internet browser window.â
âSo, youâre saying, if you had an infinite supply of money, you donât know what you would do.â
âNo. I have no clue. Iâd probably start by making this thing weâve been talking about.â
An hour later, Iâd lost the billionaire â literally. He had been amoebaâd into the dance floor. I looked for him. I couldnât find him. I was freezing. I needed to head back to my tent. I couldnât remember where the heck I was. I took a hundred paces into the desert and spun around and around. Way out on one part of the clock-face-like horizon, I saw that glinting globe of fire. Iâd pitched my tent in a place where I could hear those flames bursting close to my ears. I began my long, injured trudge. I felt into my pocket. I had some almonds. I ate a couple. I walked a mile and ate the second-to-last piece of homunculus meat, recovering a couple of hit points.
Super Howard Hughes
In a half an hour, the flame-globe had only doubled in size. Iâd need it to at least quintuple before I could eat that last piece of homunculus and not feel like a jerk. I walked away from the metal burnt corpse statue toward the fire globe. The girl in goggles and knee-high fuzzy boots followed me.
âSo what do you do, you know, in the Real Life?â
âI make games.â
âWhat kind of games?â
âCrazy ones! Like, insane ones!â
âCool! What kinds of games have you made lately?â
âWell, right now, weâre working on one called âSuper Howard Hughesâ, where you are trapped in a hotel room, and the phone keeps ringing. Every time you go over to try to answer the phone, the game wrests control from you, forcing you back toward the sofa. You have this meter on the left side of the screen: it represents your thirst for milk. You have to get to the refrigerator to refill your milk-thirst-gauge, though you have to be careful to avoid the ringing telephone. Sometimes it moves around, and pushes you away, like you and it are opposite poles of a magnet.â
A scaffolding-like dance-platform surrounded the mammoth flame-globe. Chemically altered humans moved and stomped atop the platforms. Beneath the platforms were hammocks. I laid down in one hammock. The girl laid in another. She swung back and forth. Sometimes, she grabbed the netting of my hammock, and pulled me toward her. We swung around a lot. We didnât talk about much. Eventually, we went for a walk. We found some sofas between a bunch of nuked-out-looking RVs in the middle of a garbage-mountain-like parking lot surrounded by flaming oil drums, flickering dust, and dead silence.
âWhat else do you do in this Howard Hughes game? Or do you just drink milk and avoid the telephone?â
âThereâs another gauge on the screen, representing Howard Hughesâ need to urinate. It has to reach a certain point before you can actually convince him to urinate. You have a window. If you donât get to an empty milk bottle in time â
ââ oh, after you drink milk, I guess you then have to put the bottle somewhere in the hotel. Maybe, like, in the bathroom, around the toilet.
âSo you have to get to the bathroom, and now youâre peeing into the bottles. Maybe you have to direct the stream. Sometimes the game switches perspective; suddenly itâs like Xevious, except instead of shooting bullets at shuffling enemy ships, youâre Howard Hughesâ penis uncontrollably spraying a stream of urine at dancing glass jars; youâve got to follow them, and keep on top of them. If you mess up, we cut away sharply-like, to some urine splattering on the rug between a pair of fuzzy slippers. Then we cut to Howard Hughesâ eyeballs. They go red all of a sudden, and thereâs this terrible sound. A sharp cut to black! It stays black until you press a button or tweak the analog stick. You press a button. A telephone rings and we cut right back to Howard Hughes in bed. He sits up.â
âYouâd think Howard Hughes could have just, like, cut the phone line if he wanted to be alone.â
âWell, the phone line is cut,â I explain. âIt might just all be in his head.â
âOh. Oh. I see.â
A fat man in welding goggles walks by. Heâs wearing a sandwich-shop-sign-like wooden board on his body. I donât know if thereâs anything written on it. Down the street, continuing a broad circle around the colossus in the center of town, a robotic dragon with wheels pauses to breathe flames into the air. What the heck are we â all of us â doing out here? What is this thing?
âHey. Do you, like. Want to go to my tent?â I looked at the girl, in her waist-length pea coat and her swim goggles and a Mount-Everest-ready hat, her plastic Halloween battle axe across her lap, a Camelbak hydration unit straw clipped to her lapel. This is what itâs all about: You compliment someone on something theyâre wearing or doing, you talk to them about life, in the desert (or even life in the desert), you look at Something Weird together, and then one of you nonchalantly brings up the idea of sex. (Before anyone asks, I didnât have sex with her.)
This isnât the Metaverse from Neal Stephensonâs novel Snow Crash. Itâs not the game-like online community Second Life. No, this is the real world â most specifically, this is the part of the real world that inspired both Neal Stephensonâs novel Snow Crash and the massively multiplayer online experience Second Life. This is the Burning Man art-festival-event-thing in the middle of the coldest, weirdest, deadest part of the Nevada desert, a hundred and fifty miles outside Reno, all the way at the end of a highway that doesnât go to or from anywhere else. Every year, an increasing number of people elect to take off work and disappear to here for a week.
âWe cook our spinachâ
I was standing in the kitchen of a genius Vegan chef. Minutes ago, Iâd remarked to the Vegan chef, while eating one of his peanut-butter cookies, that the concrete floor of his living room was smooth enough to rollerblade on.
âYou know what? I thought that the first time I saw this place. Youâre the first person to ever remark about the floor that way.â
The CEO materialized like a vampire, gliding chest-first into the middle of our conversation.
âYou said you liked San Francisco,â the CEO stated to me, as though reciting a Bible verse. âYou havenât seen all of San Francisco, however. You havenât ever been to San Francisco if you havenât been to Burning Man.â
âWait, what? What are we talking about, now?â
âBurning Man.â
âI donât even know what that is. What is that?â
âYou cannot be told what Burning Man is â you need to see it for yourself.â
The CEO was paraphrasing âThe Matrixâ â or maybe âThe Matrixâ had been, all along, paraphrasing âBurning Manâ.
âCan I see it in, like, some photos?â
âYou need to come with us. [The Billionaire] wants to go to Burning Man with us. Heâs driving there with us. Heâs camping with us. Weâre going to camp out there in the desert for a week. Weâre going to buy water and supplies and just rough it out there for a week. And weâre doing it with our investor. Our investor wants to camp out in the desert with us â with you â for a week.â
âWait, what? Camping out in the desert is San Francisco?â
âIt will change your life.â
The first part of my life to change was my knee. The Driver relinquished the wheel following terror re: oncoming headlights and sleepless tiredness somewhere near Reno. The drive had been uneventful until this point. I read a book about how to be a great CEO on The Billionaireâs iPad while The Billionaire and The CEO talked about uploading your brain to the Internet. âAvatar creation. An AI based on yourself, only itâd be able to analyze all of recorded world history and make the absolute best, fairest, profitable, pragmatic choice.â
âYou should call it âThe Saint Brainâ.â
The billionaire spoke as though reciting his social security number: ââSaint Brainâ. Yeah. I like that.â
âIf you ever need a snappy name for anything else, Iâm youâre guy.â
âTim âFuckingâ Rogers is the man when it comes to putting words on things,â The CEO said.
âI might have something for you,â The Billionaire said.
The car stopped outside Lake Tahoe. âLake Tahoeâ! Thereâs a group of words Iâd done heard before in a lot of places. I couldnât find a place to relieve myself near the part of the vicinity of Lake Tahoe where we stopped. It was a little town with hotels made of wood. Three gas stations stood in a Mexican standoff. The fourth corner of the crossroads was something that had burned to the ground. I breathed a lot as I complained, returning from the last of the gas stations with my palms skyward.
âJust go in those bushes over there,â The Billionaire suggested.
âI canât do that! Iâve never done that before! Humans accept rules when they live in a society. We wear clothes;â we cook our spinach. Iâm a vegetarian, for whatever the reason; I am accepting of limitations: it keeps us enlightened. I am not going to take a leak against a fence.â
âSuit yourself.â
We couldnât all fit in that car. How had we thought we were going to fit in that car? The CEO said it was going to be alright. The car was a Ford Contour, which is like a Taurus for midgets. It seats a little midget family of four. We were five adults. My drummer has the forearms of a gorilla. He was a saint for not complaining. We had to keep pulling over so I could relieve myself and everyone else could rotate seats in the car. Eventually, The Driver got seasick, and I had to take over the wheel. She took the passengerâs side. We drove right through Reno. I joked about stopping to play some blackjack and earn us enough money to start this company without some Billionaireâs help; no one believed I could do it, either because I was full of it, or they were all asleep.
The CEO awoke in the back seat just as the iPad lost sight of the 3G network. We had turned at Wadsworth and were blazing up past the black glass of an unlit desert of the night.
âWhere are we?â
âIâd say about sixty miles outside of this party thing.â
âI told you to wake me in Reno.â
âDid you?â
âI needed to drop something off with a friend. And we needed to buy supplies.â
âI totally did not hear you say you needed to drop something off. And why canât we buy supplies out here?â
âWeâve passed the Walmart in Reno. That Walmart is the last place we have to buy anything.â
(Above: scene from the Walmart in Reno)
So we turned around. We stopped at some guyâs home in Reno. It was a converted hotel room: I could tell from the coat closet right inside the door. He had furry hentai drawings framed and hung up all over his walls. Maybe it was ironic. He was awake and smoking a hookah in a red shirt and a tie at five in the morning. He was getting ready to go to work, in more ways than one. In the office, his friend was knee-deep in StarCraft II. I complimented the guy on his hookah; he started telling me all about the hookah â how these chambers here were flared out to keep a cushion of air around the smoke as it rose from the pool in the bottom. The flared-out chambers were to cool the smoke to a pleasant, drinkable temperature. Well, okay. The Billionaire was asleep in the apartment renterâs bed. The Driver smoked some hookah while the guy and The CEO sat around talking about Neal Stephenson and a particularly entrancing spreadsheet. I had drunk so much Sugar-Free Red Bull at this point that I filled that guyâs poor toilet four times in one hour. When The Billionaire woke up, the guy renting the apartment tried to make conversation.
âI like your sunglasses.â
âThese arenât sunglasses.â
âTheyâre not?â
âTheyâre laser technician glasses.â
âOh.â
âThey block the blue and green parts of the visible spectrum.â
â. . . Oh.â
âItâs to make me more relaxed. It should help me sleep.â
Twenty-four hours later, The Billionaire would awake from an entire day in his tent.
âThe laser technician glasses experiment didnât work,â he told me. âI forgot that the part of the brain that uses blue and green light to inhibit the relaxation reflex also prevents us from experiencing searing migraines twenty-four-seven.â
Learning To Parallel Park
Twenty-four hours earlier, after sunrise, we were leaning against the back of the car, slamming Coca-Cola Cherry Zeros and spraying one another with sunscreen. We would need it in the desert, The CEO had warned us. Weâd loaded up on sweatsuits and extra underwear and socks. We stuffed the car with maybe 24 gallons of water and maybe a garbage bagâs worth of almonds, dried fruit, and granola bars. My knee was killing me: the driverâs seat had been so close to the steering wheel that I could barely bend it while working the accelerator.
âItâs weird, driving, all of a sudden,â I told The Billionaire. We were bonding over the undeniable fact that Coca-Cola Cherry Zero is the best diet beverage in the world at this very moment. âI could hardly parallel park outside that guyâs house. I used to be an expert in parallel parking.â
âYeah?â
âYou know that scene in âThe Matrixâ where Neo sees a helicopter and asks Trinity, âCan you fly that thing?â and she says, âNot yetâ? She closes her eyes and her eyes zip around for a second. She opens them. She says, âLetâs goâ?â
âYouâre saying, âWhat if you could do that with things like parallel parking?'â
âYeah. Games like Americaâs Army train better soldiers. Can other games train better general human beings? Americaâs Army can introduce non-soldiers to ballistic geometry concepts like flanking and suppressing fire. Gran Turismo can teach you to induce drift in a fast-moving automobile. Gran Turismo can not, however, teach you to parallel park. Ask five people, and maybe four of them will tell you that parallel parking is the worst thing about driving in the city. The story how humans both created the need to parallel park and came to be able to parallel park is beyond most modern philosophers. Itâs as complicated a history-riddle as how people figured out how to grow rice, harvest it, prepare it, and cook it. Thousands of years of evolution created the bowl of rice and the procedure for parallel parking, just as they created the hair-trigger and the religious fundamentalist terrorist.â
Out there, in the sunlight, until a car full of Burner kids from Israel showed up, bought beers, and started toasting us, I designed an iPhone game that would make learning to parallel park properly into a fun, addictive exercise.
âYou know all those times where youâre driving down a neighborhood, going real slow-like, and some jerk stops to parallel park, and thereâs oncoming traffic? Youâve got to sit there and watch some bozo just going back and forth.
âI mean, I know I was just saying I was having trouble parallel parking. Hey, itâs like Brain Training: you need to keep the brain limber. Canât there be some kind of game that keeps your parallel-parking reflex limber and spry? If I had a ton of money and I didnât care about, you know, making it all back (and then some), Iâd make games like that, to help make the real world better in the tiniest little ways.â
Someoneâs sunscreen spray got all over my eyeglasses. I started complaining. It took a while for me to stop:
âReally, sprayable sunscreen. If you absolutely need to apply sunscreen to your entire body and you donât have thirty seconds to spare, sprayable sunscreen has you covered â head to toe, hair to shoes â in three.â
The sunscreen wouldnât come off my glasses. It was âwaterproofâ, after all. I was in the menâs room of the Walmart, using pre-moistened lens wipes, when I remembered something a girlfriend long ago had told me: If you ever need to get oil off your face, or off of anything, try using a paper toilet seat cover. It worked. I felt my brain light up. It felt like when youâre playing Metroid, and you get a super missile, and you use it to open a door, and now youâre back in a convenient location near an earlier part of the game, exiting a door you could never get into because you didnât have the super missiles.
Outside, they were trying to fit the water jugs all into the car.
âJust Tetris some stuff around,â The Billionaire said.
An hour later, I urinated against a fence-post in the desert. The Billionaire was doing the same thing, a few hundred feet away. Weâd left the car running. I remembered the night before, in a diner in Oakland. The Billionaire had been cold. He took a screwdriver out of his pocket, got up, stood on a chair, and adjusted a vent so it wasnât blowing right on him. Thatâs how you get stuff done, in this world: You do it yourself. I guess successful people urinate by the side of the road. More so than you are what you eat, you are the kind of person you act like (sometimes). So here I was, repopulating the dry lake bed with perfect, sterile liquid.
âSo, this place weâre camping isnât actually a desert â itâs a dry lake bed, right?â
âRight.â
âHow long has it been dry?â
âAbout sixty million years,â The CEO spoke up.
I slid into the punchline: âWhat if the lake just, like, decides to come back?â
Dead silence. Give me a couple decades â or just dye my hair white â and you wouldnât be able to tell the difference between me and a college professor, anymore.
One of the first people to talk to me at this desert hippie orgy was a barlady who couldnât afford a shirt, a brassiere, or a ticket inside. She was begging for dollar bills. We gave her a couple. She only needed seventy-five more. A half an hour later, a Chinese girl wearing a red low-cut one-piece dress, boots, big sunglasses, and a straw cowboy hat handed me a sixteen-pound sledgehammer. (Iâd later see her wearing a gold-like plastic one-piece bathing-suit-shaped body armor and a nightmare-sized golden horned helmet, wielding a great plastic mace.)
âHere. Hammer these in.â
She wanted me to hammer in her tentpoles â literally. I had never swung a sledgehammer before, though my brother keeps telling me that itâs how Fedor gets ripped for UFC. You donât need a gym membership â you just get in your backyard with a sledgehammer and an old tire, and you go to town. Iâve hit golf balls before â thousands of times, even. This was similar. Iâd like to say you couldnât find two more different activities in the world than sledgehammering and golfing, though Iâd feel like a liar if I said that. While swinging that sledgehammer, I thought about the swing meter in every golf game Iâve ever played. I thought about that minigame in Fable II, where you chop wood. The game designers underestimated my ability to repeat a mindless task near-indefinitely in the interest of marvelling at my own numbers. In the end, it was almost too good a workout: coupled with my two days of sleep deprivation, it pushed me over the edge of sleepiness.
Ozzy
I woke around sundown, and toured the improvised city with The Billionaire and My Drummer. Near the center of the spectacle was a tower made probably out of aluminum, with hand-holds and foot-holds all over it. Halfway up was a hole. You get in that hole, you climb a ladder, and you find yourself in a cage up on top. It was maybe fifty feet high. Even through my myopic squint I could see the thing wobbling in the wind.
âI can just imagine the newspaper headlines: âTwenty people who identify themselves as artistic or creative died today in the middle of a dry lake bed when a piece of anarchist art tipped over while they were trying to climb it.'â
âI donât think a newspaper headline would describe the way the people thought about themselves, dude,â My Drummer said. It was a good point. I was clearly not a Real Journalist.
Hours later, beyond sundown, we stood at the top of a shaky wooden structure at the feet of The Man, who is ritualistically burned at the end of the festival. The thing was wobbling like an earthquake wearing fuzzy slippers. I wanted to get down from there. The CEO was pointing in the distance.
âTheyâre building The Temple out there. People go in there to write down their hopes and dreams. Then they burn the place to the ground. They leave no trace. Itâs like this place was never here.â
âI think I want to go down.â
I could imagine the newspaper headlines: âA hundred and sixty human beings who identify themselves as artistic or creative, and one jerk who enjoys labeling people, died when a hundred-foot-tall structure that was only designed carefully enough to be burned fell over in the middle of an dry-icy desert night.â
âYou should go to the temple, and think about things.â
âIâm thinking right now; Iâm thinking about going back down there.â
A truck transformed into a dildo through careful application of papier mache cruised by at well above the local speed limit (five miles per hour), kicking up a screen of white dust.
âHow were we so hideously unprepared for this?â I asked My Drummer for what might have been the six thousandth time, two days later. You figure someone could have told me that this . . . acidic dust would ruin all of my clothes. Every single garment Iâve worn out here is ruined. Iâm pretty sure it corroded all of my fillings, as well. My teeth feel like my head is melting.â
âWhen is Ozzy coming?â
âI donât know. I havenât seen anyone who looks like heâs named Ozzy all day!â
We were in our campâs communal tent, pitched in a canyon between RVs and compact cars, skeeving blue corn tortilla chips and dried mango.
The CEO showed up just then, shirtless, in his underwear, with the billionaire in tow.
âHey. Whereâs Ozzy?â
âOzzy? He said heâd be here by five.â
âAnd heâs going to fly us out?â
âYes. If you give him 200 dollars to cover fuel, heâll fly to San Francisco and back. I was going to fly there with you guys, just for the fun of it.â
The billionaire sat down, sipping a water bottle. âMaybe Iâll go with you guys.â
Ozzy never showed up. For six hours I sat in a little tent strumming an acoustic guitar and asking every other male human if he were Ozzy.
âWho is this Ozzy youâre looking for?â a laid-back woman asked.
âHeâs a pilot. He has a plane. Heâs supposed to fly us back to San Francisco.â
âWhy do you want to go back to San Francisco? Is this place not your scene?â
âNot . . . well, not exactly.â
âWhat donât you like about it here?â
âItâs just that we were viciously unprepared.â
âYou mean, like, you didnât bring enough water? I can loan you some water.â
âAlso, I have work to do.â
âDid you not bring a laptop? I can loan you a laptop.â
âI just feel like I couldnât relax and do what I have to do.â
âThereâs an RV no oneâs using. You could sit on the sofa in there.â
âI just feel like being back home.â
âWhat sorts of things do you do back home that you canât do here? What kind of music you like? Tell me what kind of music you like, and Iâll see if I know someone who likes similar music.â
I really wished that woman would go away. The discussion went on until some of the blood inside my head transformed into fire. At one point, exasperated, she suggested: âWhy donât you just go, then? Go to Center Camp and get your names on the Ride Board. You can get out of here tonight. Or just go hitchhike. People are always leaving. Just be nice â be positive â and theyâll give you a ride.â
âMaybe weâll do that.â I dismissed myself. My Drummer and I took a walk about two miles to the Arabian-like bazaar tent in the center of town, where topless girls defaced paintings and bearded men breathed fire. To describe the way that place â and the whole of Burning Man â looked and felt, Iâd have to make you a list, and that list would resemble the worst kind of modern poetry. We waited in line to enter the information center. Good lord: the Ride Board was plastered with hundreds of beggings for rides back toward the Bay Area. This was not going to work â and if it did work, it wasnât going to be pretty. I logged onto one of the communal computers and said that we were looking for a ride back. âCome find us in the food tent at A and 9:30. Weâll be there all night, probably crying.â We went back to the food tent. We sat there until rosy evening time, drinking the last of our water, and probably crying.
https://www.youtube.com/watch?v=HbLLdBUIvy0
I wasnât having a good time. Maybe my negative vibes were killing other peopleâs positive vibes. That made me feel a little guilty, because here was a place you were pretty much guaranteed to see only people with the same idea of a good time as you had. I tried the fitting-in thing. Some swarthy woman asked me if I wanted to go to her tent and have sex. I donât know what I said: She took it as a âno.â A woman was hard at work painting stickers meant for covering girlsâ nipples. My drummer offered to go out into the field with her and help apply them to customers. Somewhere inside all this, I heard a woman talking about the game Spore. I listened a bit. It turned out sheâd been a developer at Maxis for four years, during the whole Spore thing. Some guy asked her, âDid you hear about that thing â that thing that one guy was talking about?â Which guy, she asked. âYou know, the tall guy. The one who was wearing a kilt.â The Spore lady made a face like sheâd just bitten into a lemon. It was something like the same face Iâd made when I first heard about the project. My exact words had been: âWell, itâs a fantastic idea, and Iâm glad I donât have to make it.â Her words were more like: âYeah. Yeah. That â I donât know. I really donât know.â I rested my forearms on the guitar and my chin on my forearms. Well, isnât that just the all of it? I thought. This is what itâs going to be like, if I take this job, if I do this thing. That simultaneously deflates and arouses me. The CEO strode into the tent, shirtless, in kilt, towering above all.
âWeâre going to go to the Thunderdome. Do you want to come see some fights?â
He was asking me.
The sky over that there bald spot on the skull of the world was black in the peak of the dome, a cascading curtain of chemical greens and computer blues until the horizon.
âOh. No. Man, I really donât know.â
âAre you sure?â
âYeah. Iâm sure. You know what? I think I â uh, we â I think weâre just going to go.â
He didnât blink: âGo?â
âYeah. Weâre just going to walk up to the entrance and hitch a ride.â
âYou can do that. Iâve done that before.â He hesitated. âTons of times.â
âWell, weâre going to try doing it right now.â
âYou totally should.â In the end, heâd been supportive of us leaving.
âWhereâs [The Billionaire]?â
âI havenât seen him.â
We didnât even need to pack our things. Theyâd been packed for hours. We looked for The Billionaire for all of five minutes. We didnât find him. We trudged toward the center of the improvised city, My Drummer dragging his suitcase, me with my Hobo Suitcase (thatâs what we call a drawstring garbage bag full of clothes) over my shoulder. Out in dunebuggy country, with music as virtuosic as âVenga Busâ blaring from industrial-sized PA speakers mounted on the backs of a couple motorcycles, we spun around, confused, in a Silent Hill moment.
âHow did we get in here? How do we get out?â
âI donât know.â
The exit was eventually simple enough to find. We walked the long dusty corridor away from the camps as the last of the light gave up and went home; a few dune buggies and art buses overtook us. One modified military vehicle was doing dust-kicking laps in the wide-open area, blasting flamethrowers into the air. We stopped and stood at what looked like a good enough place. A jeep approached with its headlights off. I did the thumb thing that hitchhikers do in cartoons. Maybe it would work in the real world. The car slowed down. It was the cops.
âYou boys had enough?â
I think I was talking to the guy for all of four seconds before he realized he wasnât going to be able to bust us on drug possession. Probably he felt like I was even more of a square than he was.
The second car to stop was an old manâs RV, filled up even to the passengerâs seat with junk. He offered to make some room. He was only going to Sacramento. âYou guys can get a train to Oakland from there.â
âWell, weâve only been standing here five minutes, so maybe weâll keep trying our luck. Thanks for stopping, though!â
Thirty seconds later, an SUV. Behind the wheel was a foxy lady with a marathon-runner physique. The cargo area was crammed with â no fooling â pillows. Her name was Amy. She drove us all the way right back to my door in Oakland. She was an organic farm inspector. When you see âCertified Organicâ on a food label, thatâs her. She was fantastic. She had to leave The Burn ahead of time because her cousin was getting married in DC. I told her to add me on Facebook. A week later, the friend request came. That night, I gave her a hug â or she gave me one â and I stepped right inside and died for a couple of hours. We woke up on our respective sofas and walked down to Round Table Pizza. Our Burning Man detox consisted of inhaling a dozen slices of pizza each and talking about how hard it was to not think about throwing up.
FACEBOOK: THE VIDEOGAME
I didnât miss Burning Man until just the other day. If Iâd had just the right amount of stuff, if Iâd had just the right clothes, and more than enough food, and water, and a good pair of snowboarding goggles â if I had a nice tent with a nice sleeping bag, and if I had my own car so I could pack up and leave the second I started to want to leave â maybe it would have been cool. Iâve spent the last couple of days, even, thinking of the sorts of things I would do if I were there again, armed with the knowledge of What It Is.
There was a guy riding around on a bicycle equipped with a couple wood blocks, a little tom drum, a cowbell, a tambourine â a percussion array worthy of a birthday clown. He spent his nights inebriated on something or other, stopping outside tents blaring techno music, or keeping pace with buses also blaring techno music, contributing beats of his own, adding to the richness of the tapestry of everything â of all those things going on at once.
âYou know what we could do, dude?â I said to My Drummer. âWe could equip two go-karts. One with drums, one with a guitar amp. And we could ride around! And I could play my guitar and you could play the drums. We could have old-school telephone microphones in our ski-masks, so we could make these Arabic-sounding bleating sounds over the fuzzed-out guitar and drums. We could dress up like Lawrence of Arabia, dude! We could be the Lawrence of Arabia of rock and roll. Just, delivering it â like freedom! â to all those tents with their techno music. We could play along. Itâd be sweet.â
âThatâd be pretty cool,â My Drummer said. I donât know if he was into it or not. Maybe heâd enjoyed Burning Man less than I did.
âWhat if we could just do that in real life, though? Just ride around in go-karts playing music out in front of peopleâs houses?â
âTheyâd probably call the cops.â
âNo duh theyâd call the cops! I mean, what if the world was such that we could do that and no one would call the cops? Like, what if theyâd come out onto their lawns and start dancing?â
âYeah.â
âWhat I mean is, youâve got all these people in this Secret Club, who go out into the desert to just be in a place where everyone is as cool re: âthe rulesâ as they are.â (Iâd actually pronounced âre:â as âRee, colonâ, and put air quotes around âthe rulesâ.) âItâs a little weird. Why not just be cool in your own living room, every night?â
âThey just want an excuse to be naked outside.â Always the pragmatist! My Drummer definitely hadnât slept through the Philosophy 101 lecture on Occamâs Razor.
âWhy do they want to be naked outside? I mean, do they just want to be naked in front of people who like being naked, and like seeing others being naked? Why not join a nudist colony?â
âItâs about the sex and the drugs, man.â
âMaybe not everyone was on drugs. We werenât on drugs.â
âThatâs true.â
âAnd we didnât have sex.â
âWell. Uh.â
âOh, god. Anyway! The idea might be that you are naked in front of these people who also donât mind being naked in front of you; youâre in a place where people like that sort of thing. They donât join a nudist colony because that would involve admitting that nudism is your entire life. They donât want nudism or hedonism to become their entire lives. They walk up and compliment strangers on their sandals or swim goggles or kilts or tutus or mohawks, they make friends who they know already accept body and soul many of the things they accept, and then they . . . trade email addresses and friend one another on Facebook when theyâre back in civilization.â
âHuh.â
I was either onto something, or I was being a jerk. Probably it was a little bit of both.
I reckon online dating isnât so weird anymore. OkCupid.com has more or less decriminalized it â whoa, did I just type âdecriminalizedâ? Iâm definitely not going to edit that out: OkCupid.com has made it less weird to meet people online. It used to be, if youâd mention âonline datingâ, people would immediately think of unattractive people with floor-height expectations. OkCupid.com has changed that. Itâs slick and itâs not ugly. Itâs free, so you donât even have to be desperate to try it. You can try it as a joke, on a whim. You can say in your profile that you think this site is a sham, and then run into a gorgeous human of the opposite sex whose profile indicates that they, too, think this whole idea is a sham. Neither of you need to be ashamed of using the site, because neither of you paid for it. OkCupid.com is a tool for helping people meet other people.
Facebook.com is a tool for helping people connect with people they know already. People got along just fine without Facebook, just as they got along just fine without television. Pick up twenty-eight books written in the 19th century, and I guarantee you at least 10 of them wonât be entirely the author proclaiming his death wish re: the agony of life without Facebook, television or Xbox 360. People had fun, back then; they had good meals and extramarital affairs. What does Facebook add to the life-living experience? It lets you know what everyone you know is doing at all times. It lets you see photos of their honeymoons; it lets you know when theyâre engaged. It keeps you in the loop of your entire circle of friends. Facebook is the world, emailing the world. Itâs a chain email filled with photographs of the first cat in history to make it to the top of Mount Everest, somehow CCâd to every person on the planet. Itâs not something we need, though it is certainly addicting. Itâs a diversion.
Facebook is a game, albeit one without overarching conflict. The conflict might be: âUse this thing, and feel better about yourself for using it.â Facebook is the Metaverse from Neal Stephensonâs novel Snow Crash, told in menus. Maybe weâve given up on virtual reality. Or maybe we havenât: Weâve already got Second Life and PlayStation Home. Thatâs two things with more or less the same idea. Way back when, we had MySpace and Friendster. Then along came Facebook. I wonder when weâre going to see an optional 3D virtual-world-building game-like interface laid over the top of Facebook. I reckon itâd be before we see the flying car.
OkCupid, then, is more of a tool or introducing people to other people. People on Facebook are just there to hang out with their friends. People on OkCupid are, usually, there to meet new people. Thatâd be tricky to make a Metaverse interface for. Youâd have to go cute. Youâd have to have something that looked similar to and better than Farmville. I like the idea of turning OkCupid into a game more than I like the idea of turning Facebook into a game because, more often than not, the visitors to OkCupid have an actual goal (âmeet new peopleâ).
This got started as game design research, I swear: two friends and I were sitting in one friendâs living room, looking at girls on OkCupid.com. We were clicking around on various girlsâ profiles. The idea of OkCupid is, you answer questions of various topics â ethics, politics, relationships, sex. You answer questions twice: once for yourself, and once for the person youâd consider to be your ideal match. This is unique because, as far as I know, previous dating sites had assumed that all users had wanted to meet people as much like themselves as possible. Decades ago, weâd use words like âopposites attractâ and maybe be wrong; now, itâs just second nature that, sometimes, people like people a little bit different from themselves. In a way, itâs futile to try to objectively assess anything you see on OkCupid. A girl who is your 44% match could very well be your soulmate, even though youâve specified, in addition to what you think about a topic, what your soulmate should also think about that topic. What the hell does anyone know about their soulmate, anyway, if theyâve never met them? If youâre using the Internet to find your soulmate, you probably donât know what your soulmate looks like, much less what she thinks about gay marriage. (She is probably for it, though, because, really, what not-sick person isnât?) Having said that, itâs fun to sit, desolate and alone on a Saturday night, and crunch the numbers of attraction.
âThis girl is my 97% match! Iâve never seen one so high! And sheâs online right now! Sheâll probably have sex with me tonight if I ask. (I hope she has a car.).â
Or, maybe she would, if you were also her type aesthetically as well.
âPeople can be so shallow!â
Speak for yourself!
We clicked around, back and forth, calling out usernames of girls we wanted each other to see. Eventually, we found this one girl who was online, and pretty hot, and we kept spamming her profile with clicks. She was an Asian girl with heart-shaped eyeglasses, who said she liked black metal. One friend said heâd messaged her months ago, and she said sheâd hang out with him, and then when he was like, âWhen?â she didnât reply. I took this as a challenge: I was going to get her to reply, and hang out with all three of us. Man, I actually did it. I tell you, that felt great. What felt greater was realizing that this girl had seen all three of us around town in various locations â Amoeba Records, a rock show at a bowling alley in San Francisco, the streets of Berkeley, Taco Bell. Now sheâs our real-life brand-new friend. Maybe all of the people within a single community who use that website also hang out at the same real-world places. That, and if someoneâs going to catch your eye in a photograph, itâs possible that kind of person â or that exact person â has caught your eye out there in the real world. I havenât heard anyone in a bar speak this exact sentence, or even paraphrase it, though I wouldnât put it past anyone: âIâm not going to talk to her. Iâm going to find her on OkCupid. If I canât find her on OkCupid, it was never meant to be.â
OkCupid is Facebook: The Videogame. Facebook is an action movie. OkCupid is a Sherlock Holmes mystery. In a few hours, sitting on the sofa in the middle of the living room, one friend on another sofa, the other friend on the stairs, I felt like the captain of the Starship Love. I swear I felt the exact same way, at age 31, last week, as I did playing Star Control II all those years ago: I was out there exploring something. I was finding things.
My one friend and I are 86% matches; my other friend and I are 82% match with one another. Yet, sometimes, 86% match friend would click on a girl, and sheâd be 96% match for him, 78% match for the other friend, and maybe 45% match for me.
The quick answer is that I had answered more questions than any of them had. Okay, fine â Iâve been on OkCupid.com since literally days after it opened in 2004. I was on it for purposes of a large-scale work project that reached from social network sites to Japanese bullet-hell shooting videogames. Even after that project ended, I poked around OkCupid from time to time, mostly to answer dating questions, dropping fictional nickels into the slot machine called desire, wondering if I might, one day, come across a girl who was my 100% perfect match â and who had also answered at least 3/4 as many questions as I had.
The longer answer was that one of my friends â the one I match 86% with â admitted to clicking âirrelevantâ to most questions he answered. He got higher match and âfriendâ percentages with girls overall. This means that he didnât care how girls answered those questions. This could be a noble thing â it could indicate that he doesnât mean to try to change anyoneâs nature, or even wish that anyone be any one particular kind of thing. Or it could be arrogant: his desire to meet and copulate with females might simply be fueled by his desire to tell people about himself. As a former aspiring professional statistician, I can say that the all-seeing eye of mathematics raises its brow inquisitively at the latter explanation: Ultimately, what clicking âirrelevantâ does is judge your âmatch percentageâ fluctuation regarding that particular question by how strongly the matching person wishes that you answer the question the way they want you to answer it. Say the question is âDo you smoke?â The choices are âYesâ and âNoâ. The girl chooses âNoâ. For some reason, her ideal man does smoke. Maybe sheâs stupid and/or thinks smoking looks cool. She chooses âYesâ. Under âHow much does this question matter to you?â she clicks âVery importantâ. She really wants a guy who smokes! What a weirdo! A guy chooses that âYesâ, he does smoke, and then chooses âIrrelevantâ under how important it is that the girl either smokes or doesnât. He literally doesnât care either way. If she doesnât like it, he doesnât care. If she smokes, then he doesnât care. We could construct another example, around a woman who does smoke and enjoys using cigarettes as excuses to get away from everyone, even her lover, for a few minutes, though itâd be hard to shoehorn statistical importance into there.
On OkCupid, when you click on someoneâs profile, they can see youâve looked at it. You can turn off the feature that shows people when youâve visited their profile, though in doing so, you forfeit the ability to see if and when other people have viewed your profile. If someone visits your profile a dozen times in thirty minutes, maybe theyâre really interested. As a person with expert social network website gamer-skills, I postulate that itâs best to use OkCupid innocently, to just click around all you want. Have no shame about it: shame is the first thing that makes you look like a creep.
Now, we werenât trying to actually find our soulmates the other night, so shame wasnât an issue. Using OkCupid.com for game design research purposes means youâre going to need to have a lot of profiles open in a lot of tabs, for future reference.
It used to be that OkCupid.com hid the answers you provided for questions. Now, thereâs an option to make them public. You can click on a single tab on a personâs profile, and then compare your question answers to theirs. The most interesting part is that you canât see someoneâs âpublicâ answers unless you provide an answer of your own, or make your previously existing answer public. This makes a tremendous game out of psychology. You can group questions by their topic. Say, you click on âquestions about sex.â Maybe youâve found a girl who doesnât have a lot of publicly answered questions about sex. The website doesnât update question-answer publication in real-time, so you can keep a tab open with your current crushâs âquestions about sexâ on display, then, several hours later, right-click on âquestions about sexâ on the right sidebar and choose âopen in a new tab.â It might say, in the older tab, that sheâs publicly answered six questions about sex that you have also answered; now, three hours later, after viewing your profile and replying to your message, sheâs answered 40 questions about sex that you have also answered. Does this mean she is considering having sex with you (or at least meeting you in person), and is interested in seeing what she would be getting into? Maybe not! Though it sure is fun to pretend. Most importantly, itâs fun to take away facts: Somewhere during the three hours between viewing your profile and replying to your message, she checked your public answers and answered 34 questions about sex â of the literally thousands of questions about sex on the website â that you have also, coincidentally, answered.
You donât have to be this devious about using social networks, of course. I have to be, because â for many years â itâs been part of my job as an unknown, invisible, professional game designer. Life and games are constantly rushing head-on at one another. Iâm constantly grappling with the fear that, when they collide, the conjoined experience might suck. It might not have any friction, for example. For the longest time, weâve had cars. Manual transmissions were off-putting because the nuance of easing off the gas, easing onto the clutch, switching gears, easing back off the clutch, and easing onto the gas in one fluid motion wasnât something all people could do without causing danger to other motorists. Some people want to relax while driving cars. I donât think you should relax â thatâs how you fall asleep at the wheel. I also donât think prisoners should do hard labor with sledgehammers and pickaxes â do you really want people unhinged enough to commit murder and bank-robbery getting jacked, ripped, and cut? They should make them fluff doilies instead. Last month, when I talked about being a professional game designer, I neglected to go fully into the specifics of what, precisely, it is I do. Iâm still not going to do that. I will, however, say that, if I had been the Game Designer Of The World, automatic cars would be a tiny bit more fun to drive. How someone can not love the friction of gear-changing so much that they eschew the ease of operating an automatic, I donât even know. This says a lot more about videogames than you might think. Iâm not going to directly translate it into videogames: instead, Iâll say that Facebook is an automatic transmission â OkCupid is a manual transmission.
Making Weirder People
As I told The Billionaire somewhere in the massive wall of text above this, and as Iâve told you all before, the desire to mow grass and collect rupees in Zelda games has inspired in me â and many other gamers â a kind of bizarre, maybe-self-important self-motivation. Maybe weâre addicted to the sound effect when we pick up those needless items, or maybe we just want something to do. How do we turn videogames into something that inspires self-motivation and better living in the real world? Thatâs the six-billion-dollar question. I think I have an answer, though at the moment itâs only worth about five million dollars, so Iâll keep cracking away at it in private. It involves friction â it involves taking an action that, in the real world, is as simple as driving an automatic transmission, or complimenting someoneâs three-foot-tall feather hat (theyâre only wearing that hat to get attention, et cetera), and it makes it a crunchy and sticky little bit of friction in a simulated world. Donât even get me started on that. Weâd be here all week if I got started on that.
The above paragraph might make it look like Iâm saying that the compulsive behaviors many games gently ask us to learn, memorize, and repeat unnecessarily are maybe killing us socially. Including âmaybeâ makes that a sickly, weak hypothesis. So be it â this isnât grad school. This is a website about fun things. Letâs begin concluding this thing with an anecdote. (You can read this anecdote in full, as it appears in my upcoming book an incident involving a human body on my blog at this link.)
My friend made a friend, a guy who was, like many other Japanese guys, addicted to Dragon Quest. He had gotten every item in every Dragon Quest game, and beaten all of the optional dungeons. Heâd even killed God in Dragon Quest VII. Thatâs a lot of work. My friend thought this guy was great, because he worked in a bank and was an amateur surfer and all that. I thought the guy was a psycho. Anyway, it turned out the guy was a psycho.
My friend met a girl at a club; he liked her. The girl realized my friend knew the psycho guy. The girl texted my friend later: she said he shouldnât hang out with that guy. She and my friend met for dinner. She told him all about how this psycho had met her at a bar and later taken her out to dinner. He asked to take her picture before dinner, with a glass of red wine by her right hand. Days after they had their one-night-only sex, he phone-mailed her a photographs of a girl, in that same restaurant, with a glass of red wine by her plate. âWhat do you think of this girl? Is she cute?â The girl replied, âI guessâ. âWell,â the psycho replied, âI had sex with her the day before I had sex with youâ. Anyway, he kept doing this. He did it for hours.
All of the photographs showed similar girls in that same restaurant, with glasses of red wine. The message text was always some variant of âI had sex with this girl, tooâ. The psycho had gone on to phone-email this girl photos of girls for months and months on end. Every time he slept with a new girl, he sent a photo of that girl to this girl. When my friend told me this story, he didnât seem to consider that the psycho might have been sending photos of the girls to every other girl â that he might have been doing the same thing to every girl in every one of those photos. The âgameâ, for him, might have been to send photos of every girl to every other girl, careful not to send a girl a photo of herself.
Can games be to blame for this? I often talk about Super Mario Galaxy, and how, at one point, you come across three pegs in the ground, with a Necessary Treasure floating high above the pegs. You instinctively know that, if you hammer in the pegs using your butt-stomp â the only move in your arsenal that can alter the status of the pegs in any way â something is going to happen to help you get that Treasure. You hammer in the pegs, and a trampoline materializes. You jump on it. You get the Treasure. Likewise, Zelda might show you a closed door, and four lightable torches. You use your lantern to light the four torches, knowing from the beginning of your compulsion that the door is going to open. It does open.
In the old games, it was like, you press the button, and Mario jumps. That was delightful enough. After a while, things were going all kinds of weird places. The dominant kind of game design is the Zelda type: Eiji Aonuma says Zeldaâs goal is to âmake the player feel smartâ â not to actually make him smarter. Making someone smarter requires teaching them something real. Making them feel smart only requires that you infect them with a compulsion, something they feel might be unique to themselves, then you reward them for acting on it.
Iâm pretty sure this is making weirder people, and not always in The Good Way.
You see, with something like the lantern scenario in Zelda, the disconnect between the action being performed and the ultimate result is just wide enough for imagination to creep into. What happened in the brain of that psycho every time he mailed a new photo to a girl? If his actions were part of a game, imagination was most of the fun. In other news, my friend probably hadnât thought that the psycho guy from my story had been emailing photos of every girl to every other girl because he wanted to think that the girl with whom he shared a connection â she was apparently gorgeous, to him, at least â had been special, had been the one heâd singled out. I canât imagine how it would feel to know that someone you loved was murdered, though it probably wouldnât feel as bad as when you realized the murderer was, in fact, a serial killer. âThis person is prone to do these things,â your brain would say. âSomething made them this way! As such, they should be identifiable at an earlier age! They should have been caught long before they killed my loved one.â
I think about these things all the time. Over the course of this year so far, these thoughts have come together toward something huge enough to demand my frustrated, exasperated, through-teeth-breathing, meticulous attention for possibly several years. I wonât bore you with the details until itâs on the evening news. For now, letâs just say that Facebook is a âgameâ about introducing you to people you already know; OkCupid is a âgameâ about introducing you to people you have never met.
I want to introduce people to themselves. And I want it to have friction.
âtim rogers
(follow me on twitter; friend my band on myspace! (we are located in oakland, california, now, by the way, and should be playing shows all over the bay area soon.))
PICS: Top two images for this post as well as the image of the dragon-car are via the Burning Man Facebook page Burning Man statue under construction via Flickr