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This Week in the Business: What if the NRA Was More Like the ESRB?

What’s happened in the business of video games this past week …

QUOTE | ā€œImagine if the NRA had the same relationship with the gun industry that the ESRB has with the game industry.ā€ā€”Gearbox Software boss Randy Pitchford talking about the ongoing gun debate in America and how the NRA should behave like the game industry’s ESRB

QUOTE | ā€œI failed two big games, I probably lost €10 million between these two productions, but it’s OK because I did other things that went better.ā€ā€”Pauline Jacquey, managing director of Ubisoft’s Reflections studio, talking about what it’s like at the studio working on Watch Dogs

STAT | 58%—Percentage of GDC attendees whose next games will be coming out for smartphones or tablets; this compares to only 14% who say they are working on an Xbox 360 game, with even less interest in other consoles like Wii U

QUOTE | ā€œWe’re building into all of our games the ability to pay for things along the way.ā€ā€”EA CFO Blake Jorgenson, talking about how all of EA’s games will be featuring in-game purchasing

STAT | 500,000—Number of subscribers that EVE Online now has, according to publisher CCP; the ten-year-old game has just launched in China and released their 18th free expansion

QUOTE | ā€œCertain developers view the ESRB as a censor … We feel that effective content labeling can actually foster creativity.ā€ā€”ESRB president Patricia Vance, talking about fighting the image the ESRB has with some in the industry

STAT | $1.2 billion—Amount of money that Sony just sold their Tokyo office building for; Sony will remain there for five years under a lease agreement with the new owner

QUOTE | ā€œConsole games are getting deeper, challenges are mounting and costs are rising.ā€ā€”Mark Strassman, VP of entertainment industry strategy for Autodesk, talking about how Autodesk is trying to make their products more available to everybody

STAT | 10 million—Number of visits the free-to-play game Aurora has had since its debut in 2011; the game is available in PlayStation’s virtual world Home


This Week in the Business courtesy of GamesIndustry International

(Image from Shutterstock)

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