Electronic Arts’ latest Dead Space 2 campaign is brilliant. Why? Because it uses the power of the disapproving mom to sell violent video games.
https://lastchance.cc/for-electronic-arts-it-means-mothers-id-like-to-fright-5734960%3C/a%3E%3C/p%3E
Who knows if these are real moms being really disgusted by the notion of a game that essentially requires you to dismember your enemies and features vomiting deaths and exploding faux babies? Who cares?
https://lastchance.cc/dead-space-2-doesnt-disappoint-5733872%3C/a%3E%3C/p%3E