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Pikachu Makes Everything Better, Even Casio Watches

Casio’s line of Baby-G watches are great. Know how to make the timepieces even better? Add Pikachu, that’s how.

The iconic Pocket Monster is once again joining forces with Casio for the Baby-G Pokémon. (Back in 2019, Casio and Pikachu teamed up to mark 25 years of Baby-G.) The latest watch doesn’t just have Pikachu slapped on the wristband, but has actually modeled the hour and minute hands after the electric rodent’s iconic ears.

Image: ©2020 Pokémon. ©1995-2020 Nintendo/Creatures Inc. /GAME FREAK inc.
Image: ©2020 Pokémon. ©1995-2020 Nintendo/Creatures Inc. /GAME FREAK inc.

Wonderful, no? Check out the short promo clip below:

Here is Casio’s official description:

Its camouflage pattern is based on a silhouette of Pikachu, complete with a heart at the tip of the tail. The band ring is decorated with an image of Pikachu’s heart-shaped tail, and the back cover is also engraved with the image of Pikachu. The special package of this watch is also done in a monster ball motif.

There’s more info on the watch’s English language site.

Update 1/20/20 – 8:23 am: An earlier version said the first collaboration celebrated 25 years of Pokémon. That is incorrect, and the article has since been updated.

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