Don’t: Get so lost in why you like it that you forget the audience

People play video games for different reasons. Some people want tight mechanics. Others want a story they can immerse themselves in that lets them make big, impactful decisions. Selling someone on the game you like is about recognizing the audience you’re pitching, and the difference between them deciding to play it or not may come down to you knowing how your tastes and priorities differ. If the only way you know how to talk about something is by focusing on how it aligns with your favorite things about video games, you’re not speaking the right language for people who might gravitate toward something else entirely. If, for instance, you’re a graphics sicko but your friend doesn’t give a fuck about how many polygons make up a character’s face, don’t even bring it up. Cater to their tastes above your own.